Contact: Mac Levine
** Media Advisory **
CONCRETE SAFARIS CITY SURFERS PROGRAM GETS A BOOST TO HELP EAST HARLEM COMMUNITY THRIVE
Several Organizations to Benefit from Active Healthy Living Grants
New York City, October 5, 2012 – Concrete Safaris and several Bronx, East Harlem and Washington Heights community organizations will announce a boost to their active, healthy living programming on Tuesday, October 9th at Concrete Safaris’ Green Exercise Day in conjunction with the Coca-Cola Foundation’s active, healthy living grant initiative.
Youth from PS 102 Elementary School in E. Harlem will participate in the Green Exercise Day, an obstacle course of outdoor activity, environmental health education, gardening and fun. The event will take place in a garden of NYC Housing Authority’s Jefferson Houses, located directly in front of PS 102. Brief remarks will be made by Council Member Melissa Mark-Viverito and Coca-Cola in addition to the event’s host, Concrete Safaris.
The grant donation to Concrete Safaris will benefit their City Surfers Program, which aims to train over one thousand youth to exercise outdoors throughout the year. The following organizations are also grant recipients and will participate in the event: Community Association of Progressive Dominicans, Downtown Bronx Economic Development Corporation, E. Harlem Council for Community Improvement and The Children’s Aid Society.
The Coca-Cola Foundation is the philanthropic arm of The Coca-Cola Company. The grant is part of the Company’s initiative to aid local organizations in their quest to promote health and wellness, advance education, and spark environmental stewardship.
WHO: Mac Levine, Executive Director, Concrete Safaris
Bryan Vitale, Outdoor Education Director, Concrete Safaris
Melisa Mark Viverito, New York City Council Member (District 8)
Donna Cirolia, VP, Public Affairs, Coca-Cola Refreshments
Representatives from Community Association of Progressive Dominicans, Downtown Bronx Economic Development Corporation, E. Harlem Council for Community Improvement and The Children’s Aid Society
WHAT: Concrete Safaris’ Green Exercise Day
WHEN: Tuesday, October 9, 2012, 9 am-2 pm, Remarks – 10:15 am
WHERE: The Playground Garden (at Jefferson Houses/ in front of PS 102)
315 E. 113th Street, south side of street (between 112th and 113th Streets)
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